Asked by: Etxahun Baiseitoff
travel business travel

Is Thomas Cook vertically or horizontally integrated?

Last Updated: 19th May, 2020

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All of the popular tour operators in the UK arevertically and horizontally integrated so areThomas cook tour operators. Their are also verticallyintegrated as it's merged with other companies that are ondifferent levels of the chain distribution, such as hotels,airlines, travel agencies and coach companies.

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In this way, is Tui vertically or horizontally integrated?

For example First Choice and Tui are both touroperators and they merged together, now Thomson own boththem two and Tui is frequently advertised on Thomsonbroaches but it is in a smiley face style; Co-op Travel and ThomasCook have recently merged to save costs and make moreprofit.

Likewise, is Thomas Cook integrated? Thomas Cook is vertically integrated asthey have Thomas Cook tour operators, Thomas CookTravel Agents and Thomas Cook Cruises and anairline.

Also asked, is EasyJet horizontally integrated?

The advantage of horizontal integration is thatit can increase the company's market share. Another good example ofthis type of integration is when EasyJet purchasedthe airline Go from British Airways. Now EasyJet and Go bothoperate under the company name of EasyJet.

What is horizontal integration travel and tourism?

Horizontal Integration is when two industriesmerge together; it is where one business which offers a producttakes over another business who offers similar products. In thetravel industry two companies take over one another in orderto find out different ways to sell their products and services totheir customers.

Related Question Answers

Tessa Potinius

Professional

Is Alton Towers vertically or horizontally integrated?

Alton Towers is in the 'Principals' sector on thechain of distribution. The Merlin Group own Alton Towersalong with other visitor attractions such as Thorpe Park, Lego Landetc, these are all horizontally integrated and eachattraction promotes one another.

Arcadie Hamhaber

Professional

What does TUI stand for?

Touristik Union International

Donino Pluma

Professional

Is Tui integrated?

TUI Travel. TUI Travel PLC was a Britishleisure travel group headquartered in Crawley, West Sussex. Thecompany was formed on 3 September 2007 by the merger of FirstChoice Holidays PLC and the Tourism Division of TUI AG,which owned 56.4%. The company operated in 180 countries andclaimed 30 million customers.

Adulai Kleyensteiber

Explainer

What is integration in tourism industry?

Integration in the travel and tourismindustry occurs when one company owns or controls more than onepart of distribution process. Horizontal Integration is whenthe organisation owns two or more companies on the same level ofthe distribution chain.

Slavcho Trawally

Explainer

Is horizontal integration legal?

Horizontal integration is the process of acompany increasing production of goods or services at the same partof the supply chain. A company may do this via internal expansion,acquisition or merger. The process can lead to monopoly if acompany captures the vast majority of the market for that productor service.

Nourddine Romana

Explainer

What is horizontal expansion?

Growth of a company based on expandingexisting methods of business including expansion into otherlocations, addition of more stores, building more outlets fordistributions, or enlarging a territorygeographically.

Mohand Vardimon

Pundit

What is chains of distribution in travel and tourism?

The chain of distribution means getting a productto a consumers for example hotels put packages together and givethem to tour operators then tour operators give them totravel agencys to sell to the consumers so basically theyare all working together to ensure consumers get the best deals andpackages.

Julito Galache

Pundit

What is interrelationships in travel and tourism?

Working Together and Interrelationships. Nosingle component of the travel and tourism industry canoperate alone without replying on other parts of the industry.Interrelate- when two or more businesses become connected to oneanother. Channel of Distribution- the movement of products orservices between organisations

Dagny Habib

Pundit

What is an example of horizontal integration?

Examples of Horizontal Integration
Horizontal integration is the merger of two ormore companies that occupy similar levels in the production supplychain. However, they may be in the same or differentindustries.

Da Rittersberger

Pundit

What are the advantages of horizontal integration?

When it is done correctly, there are manyadvantages to horizontal integration. These include(but are not limited to) an increase of market power or marketshare, reduced competition, and increases in othersynergies.

Selva Goppel

Pundit

Is British Airways horizontally integrated?

British Airways (BA) boss Willie Walsh hassaid the planned merger with Iberia is “great news forBritish Airways, our customers and ourshareholders”[1] British Airways is a flag carrier ofthe UK. This merger can be classified as 'Horizontalintegration' where two organisations join in the same level ofproduction.

Alene Bezos

Teacher

What are the main types of tourism distribution channels?

Distribution channels include wholesalers,retailers, distributors, and the Internet.

Illa Mackeprang

Teacher

Are Thomas Cook and Thomson the same company?

Thomas Cook Group plc is a British, global travelgroup. It was formed on 19 June 2007 by the merger of ThomasCook AG, itself the successor to Thomas Cook & Son,and MyTravel Group plc. The group owns a vast number of touroperators and is listed on both the London Stock Exchange and theFrankfurt Stock Exchange.

Georgetta Ironman

Teacher

Is Tui same as Thomas Cook?

No TUI is not a part of Thomas Cook andboth are separate companies. TUI is preparing measures tosupport. If TUI customers are booked on #ThomasCookAirlines flights and those should not be flying anymore,replacement flights will be offered. It also sells a small numberof Thomas Cook holidays in its stores.

Ruthann Stoldt

Teacher

Are Airtours part of Thomas Cook?

Airtours. Airtours was a British touroperator specialising in package holidays throughout Europe, aswell as in parts of North America and the Caribbean. It wasa subsidiary of the British Thomas Cook Group, until thegroup's demise on September 23, 2019.

Jenice Nayyar

Reviewer

What is a specialist tour operator?

A specialist tour operator is essentially acustomer of each of their service providers. Often, theserelationships have been developed and nurtured over many years,resulting in a mutual trust, better service, discounted rates andmany other benefits that go in hand in hand.

Nast Zapff

Reviewer

What are the types of tour operators?

There are five main categories of tour operatorsthat you could fall into: inbound tour operators, outboundtour operators, domestic tour operators, receptivetour operators and ground touroperators.

Alexei Enin

Reviewer

Who is the owner of Thomas Cook?

Peter Fankhauser (Nov 26, 2014–)

Petkov Steinen

Reviewer

What is a multiple travel agent?

- Multiple travel agents are companies whichoperate a chain of retail outlets through out the UK under a singlebrand name. These type of companies are usually found on the highstreet. A few examples of these would be Thomson and Thomas Cook. -Miniple travel agents are companies that have between 5-50branches.