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Custom dimensions & metrics. Include non-standard data in your reports. Custom dimensions and custom metrics are like default dimensions and metrics in your Analytics account, except you create them yourself. You can use them to collect and analyze data that Analytics doesn't automatically track.
Furthermore, what are custom dimensions in Google Analytics?
Every Google Analytics report contains two types of data: dimensions and metrics. Dimensions are attributes of your website visitors and metrics are quantitative measurements of dimensions. In a tabular Google Analytics report, dimensions are shown in rows and metrics in the columns.
- Expand the folder for the analytic workspace.
- Right-click Dimensions, then choose Create Dimension from the pop-up menu. The Create Dimension dialog box is displayed.
- Complete all tabs. Click Help for specific information about your choices.
- Click Create.
Subsequently, one may also ask, how do I create a custom dimension in Google Analytics?
Set up custom dimensions
- Sign in to Google Analytics.
- Click Admin, and navigate to the property to which you want to add custom dimensions.
- In the PROPERTY column, click Custom Definitions > Custom Dimensions.
- Click New Custom Dimension.
- Add a Name.
- Select the Scope.
Metric is a number. It is a Count (a total or a sum), an average, or a Ratio (one number divided by another number). Metrics are measurable. Dimension is an attribute of a visitor to your website – where they came from, their location, how many pages they viewed, etc.