Asked by: Kimberlie Fedrich
business and finance human resources

What is Plan A Marks and Spencer?

Last Updated: 28th April, 2020

Plan A is Marks & Spencer's eco and ethical programme that tackles both today's and tomorrow's sustainable retail challenges. We're committed to helping to build a sustainable future by being a business that enables our customers to have a positive impact on wellbeing, communities and the planet through all we do.

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Accordingly, what is the Marks and Spencer Programme?

M&S' Sparks programme revolves around one core promise: to deliver a personalised relationship and shopping experience with M&S for each member. From a customer perspective, the membership scheme must provide a tangible correlation between rewards, brand loyalty and data sharing.

Subsequently, question is, how is M&S sustainable? Under this pillar, Marks & Spencer has committed to making all of its packaging 'widely recyclable' by 2022 and halving its food waste by 2025. M&S has also committed to ensuring all of its raw materials come from sustainable sources by 2025, including cotton by 2019.

Subsequently, question is, when did M&S Launch Plan A?

January 2007

What are M&S aims and objectives?

Inspiration – We aim to excite and inspire our customers at every turn. In touch – We listen actively and act thoughtfully; Integrity – We always strive to do the right thing. Innovation – We are restless in our aim to improve things for the better.

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